Mission
To turn go-to-market strategy into measurable execution through automation, AI, and human ingenuity.
Who We Are
Founded by revenue leaders with global GTM experience across PwC, Wipro, Fintech & AI scale-ups — we build automated, productized go-to-market systems that deliver predictable B2B growth.
Expert Team
GTM operators, AI engineers, and revenue strategists experienced in modern, AI-driven go-to-market execution.
Proven Results
System-led GTM delivery that consistently drives qualified meetings, pipeline, and revenue across BFSI, SaaS, manufacturing, AI/ML, blockchain & more
Our Story
From consulting to embedded, system-led execution — building the future of B2B growth.
2019–2023
GTM Leadership Roles
GTM leadership experience across Wipro, Finvolv, AlphaSense, Bajaj Finserv and CareEdge group revealed a pattern: companies didn't just need effort — they needed true, execution-led go-to-market systems.
2023
Independent Consulting
Independent GTM consulting begins, helping B2B companies build outbound, inbound, ABM and partner engines across markets.
Aug 2024
Elaron Launches
Elaron is founded with a new model: productized go-to-market systems delivered as software — automated, documented, and scalable.
Jan 2025
First Global Client
We onboard our first global client and expand GTM System Sprints across regions.
2025–Present
Global Growth
Elaron supports B2B companies across BFSI, SaaS, manufacturing, AI, HR tech, blockchain, hospitality and professional services with system-led GTM engines that scale predictably.
Mission / Vision / Values
The principles that guide everything we do
Vision
To redefine B2B growth through scalable, software-like GTM engines powered by AI and shaped by human expertise.
Values
Innovation, Integrity, Client Centricity, Respect, and Never Give Up - the core principles that drive our excellence.
Meet the Team
Operators, strategists, and engineers committed to your growth.
Sanjay Dudani
Founder & CEO
An IIM Lucknow & NIT Calicut graduate, brings deep GTM leadership experience from Wipro, Finvolv, AlphaSense, Bajaj Finserv & CareEdge group. Specializes in building productized GTM systems across outbound, inbound, ABM, partner ecosystems & RevOps.
LinkedIn
Glory Ruben
Head of International Business
Drives international GTM operations across APAC, MENA, Europe & the US. Expert in enterprise account development, partner ecosystems & global sales motions.
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Sami Irshad
Associate Consultant — GTM Systems
Supports GTM system buildouts including automation, outbound workflows, partner qualification & analytics. Works across n8n, Clay, Apollo, SignalHire, Reply & CRM platforms.
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Mariya Aswin Felix
Lead Developer — GTM Engineering
Builds GTM automation systems, integrations, headless CMS workflows & API-driven pipelines. Ensures every GTM system is scalable, automated & resilient.
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Partner with Elaron to create predictable, automated growth engines