Case Study 04
Blockchain Technology Company
Outbound Operating System
20+
Qualified Meetings
per month with enterprise prospects
200%
Pipeline Visibility
increase across blockchain use cases
100%
Workflow Automation
targeting, sequencing, qualification
About the Client
The company builds enterprise-grade blockchain and shared-ledger solutions for BFSI, manufacturing, enterprise and government use cases.
Industry
Blockchain Technology
Scope
Outbound Operating System
Timeline
Outbound engine built in 4 weeks, transitioned & trained in next 6 weeks
The Problem
No structured lead generation & appointment setting engine for enterprise outreach
Manual prospecting processes led to unpredictable meeting volumes
Limited understanding of high-intent accounts and weak prioritization mechanisms
No standardized outbound workflows across email, LinkedIn, and follow-up sequences
No pipeline visibility or reporting frameworks for leadership decision-making
No automation or system-led processes to scale outbound without increasing headcount
What We Did
We deployed a fully automated outbound engine to expand across 5 global markets
Built a fully automated lead generation & appointment setting engine
- Designed targeting workflows, multi-channel sequences, qualification logic, and messaging aligned to enterprise blockchain use cases
Activated AI-assisted targeting to identify high-intent blockchain adoption signals
- Used enriched data, trigger events, and market signals to prioritize enterprises most likely to engage in blockchain transformation initiatives
Standardized outreach workflows across email, LinkedIn, nurturing, and follow-ups
- Implemented structured outbound motions to ensure consistency, velocity, and predictable conversion from first touch to booked meetings
Installed qualification workflows and buyer-persona messaging frameworks
- Ensured messaging aligned with enterprise pain points such as compliance, automation, identity security, digital assets, and operational efficiency
Introduced pipeline visibility dashboards and reporting systems
- Created real-time views of pipeline creation, meeting rates, conversion metrics, and account activity for leadership alignment
Transitioned the entire outbound engine to the internal team through training
- Enabled team members with playbooks, automation workflows, messaging templates, and sequencing best practices for long-term scalability
The Impact
20+
Qualified Meetings
per month with enterprise prospects
200%
Pipeline Visibility
increase across blockchain use cases
100%
Workflow Automation
targeting, sequencing, qualification
Sustainable
Outbound Engine
managed by internal teams
Elaron's GTM discipline and Human + AI execution helped us crack a difficult market segment faster than expected
Rohan Sharan
Founder & CEO
Blockchain Technology Company
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